Create a brand
What a brand is in Klickbee Social, how to create one, set the voice used by the AI and switch between brands.
A brand groups everything related to a client or a business: its channels (social media accounts), its content and calendar, its media, its signatures and tags, its RSS feeds and the people who have access to it. An agency usually creates one brand per client.
Your first brand is created automatically when you sign up. The number of brands depends on your plan: 1 on Starter, 3 on Pro, 20 on Agency.
Create a brand
Open the brand selector in the top bar and click Nouvelle marque (New brand) (also offered in Réglages › Canaux (Settings › Channels) when no brand exists).
Fill in the Nom (Name, 2 to 60 characters). The Slug is generated from the name: you can edit it (lowercase letters and hyphens only, unique in your workspace).
Describe the Voix de la marque (style) (Brand voice (style)): the tone, style and personality (2,000 characters max). The AI uses it to write in the brand's voice.
Click Créer (Create).
If your plan doesn't allow another brand, a message tells you so, with a Voir les offres (See plans) button.
Take the time to write the brand voice
The brand voice is set at creation, and the app doesn't yet let you edit it afterwards, or rename or delete a brand. If you need to change any of these, write to us.
Example brand voice:
Ton chaleureux et direct, tutoiement. Phrases courtes, un emoji maximum par post.
On parle de pain au levain et de produits locaux, jamais de promotions agressives.
Toujours finir par une question ou une invitation à passer à la boutique.(Warm, direct tone, informal "you". Short sentences, one emoji max per post. We talk about sourdough bread and local products, never aggressive promotions. Always end with a question or an invitation to drop by the shop.)
Switch between brands
The selector in the top bar shows the active brand. Choose a brand to filter the Planning (calendar), Content, Inbox, Analytics and brand settings to that brand, or Toutes les marques (All brands) to see everything. This choice is remembered in your browser.
Each brand has a time zone, Europe/Paris by default. It's used for publishing slots and the « meilleurs moments pour publier » (best times to post).